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Self-Help for Strivers in an Era of Social Contagion

Self-Help for Strivers in an Era of Social Contagion
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After romance novels, there may be no genre of writing more pilloried yet beloved than self-help. Society turned sour and sardonic, but self-help kept chugging along. The culture is now extremely online and beset with influencers selling us skin cream and the good life, yet the self-help section at